Is There a Gender Gap in Fintech? Women’s Realities in Numbers
The Gender Gap in Fintech Leadership Fintech promised to democratise finance, to break down inefficiencies, and to give access to the world’s unbanked. Yet beneath its innovation lies an uncomfortable truth: women remain significantly underrepresented in this sector. Globally, women make up less than 13% of fintech leadership positions, according to the IMF. This is […]
Women Leading the Way: Empowering Fintech Leadership at TOKEN2049
The Leadership Gap in Fintech Despite rapid growth, women hold less than 13% of leadership roles in fintech. It’s a lower share than in traditional banking or Big Tech. Venture capital funding reflects the same imbalance. Female founders captured under 20% of U.S. deal value last year, with all-female founding teams receiving only 1%. This […]
Wealthy Asian Investors Drive Crypto Growth: Why Trust and Transparency Matter for Exchanges
Across Asia, interest in digital assets is moving from casual curiosity to committed action. High-net-worth individuals (HNWIs) and family offices are no longer standing on the sidelines. They are building portfolios that include Bitcoin, Ethereum, and a growing list of alternative tokens. This shift is creating both opportunity and pressure for cryptocurrency exchanges. Growing Appetite […]
What Will Define the Future of Fintech? Not Code but Trust and Transparency
The fintech industry has experienced explosive growth in recent years. In 2024 alone, fintech companies saw revenues increase by 21%, compared to only 6% for traditional financial institutions. Forecasts suggest the global fintech market could surpass $1 trillion by 2034, with a CAGR of nearly 17%. Fintech adoption is now mainstream: according to EY, more […]
Drofa Comms at TOKEN2049 Singapore 2025 | PR & Marketing for Fintech & Web3
We are thrilled to share that Drofa Comms will be joining TOKEN2049 Singapore, one of the most influential global gatherings in the cryptocurrency, blockchain, and fintech industries. Taking place on 1–2 October 2025 in Singapore, TOKEN2049 serves as a key meeting point for visionaries, innovators, investors, and companies that are shaping the future of digital […]
Women Leading the Way: Celebrating Top 10 Women in Fintech by Microsoft
At Drofa Comms, we are proud to celebrate an outstanding achievement by one of our Women Leading the Way interviewees, Lia Muller Peña, who Microsoft has recognised as one of the Top 10 Women in Fintech. This recognition highlights both Lia’s personal accomplishments and the broader impact women are making in the finance worldwide. Women […]
5 Principles of Brand Strategy: Valentina Drofa on Leadership in PR for Financial Companies
In the fast-paced and competitive financial sector, building a strong brand is the difference between being noticed or being forgotten. A smart brand strategy for financial companies not only attracts clients but also builds credibility and trust in a highly regulated industry. Valentina Drofa, founder and CEO of Drofa Comms, a global PR agency specialising […]
Why Choosing a Niche Is the Smartest Move for Your Business
At Drofa Comms, we’re often asked what the most valuable lesson is from building a communications agency that works exclusively with finance and fintech. Our CEO and Founder, Valentina Drofa, in her conversation with Forbes, provides a clear answer: the power of niche positioning. From her own career path in the financial markets to the […]
Expert on Grassroots Leadership and the Future of Women in Blockchain | Amanda Wick
From the courtroom to the crypto boardroom, Amanda Wick’s career has been anything but ordinary. As Founder & CEO of the Association for Women in Cryptocurrency and Principal at Incite Consulting, she’s on a mission to rewrite the rules of an industry still battling inequality and toxic culture. In this Women Leading the Way feature, […]
How to Choose a PR Agency in Fintech: 5 Essential Questions to Ask
In the fast-paced world of fintech, reputation is everything. Whether you’re a blockchain startup or a global financial institution, communication challenges in this highly regulated and competitive space are inevitable. The ability to build trust, handle crises effectively, and maintain a strong brand image can determine whether your company thrives or faces costly reputational damage. […]